Region:Thailand

Shopify Whitepaper 2023

Asia's leading source of advertising, marketing & media news.

Most recent more

Mattel and Gamefam bring Barbie and her dreamhouse to Roblox

Mattel and Gamefam bring Barbie and her dreamhouse to Roblox

04 October 2023
• Vanessa Yuen

News

Abbott nabs ex-Philips marketing director as head of digital and customer engagement
- 04 October 2023
- Camillia Dass
News

Tinder picks Mean Girls star Jonathan Bennett to push education on online scams
- 04 October 2023
- Reema Dudekula
Analysis

Study: 12% of SHEIN customers would prefer to buy from Forever 21 amidst partnership
- 03 October 2023
- Marcus Venu Das
News

M.A.C Cosmetics names Danna Paola as new global ambassador
- 02 October 2023
- Staff Writer
News

Viddsee co-founder to step down after 10 years
- 02 October 2023
- Marcus Venu Das
Tech

Ant Group sets up in SG, partners IMDA to push sustainable digital consumption
- 29 September 2023
- Marcus Venu Das
Analysis

What would a better future in the OTT space look like?
- 28 September 2023
- Camillia Dass
Tech

Indonesian govt gives TikTok a week to spin TikTok shop into separate app
- 28 September 2023
- Reema Dudekula
News

Thai supermarket chain Big C reportedly postpones dual listing in HK and Thailand listing until 2024
- 27 September 2023
- Vanessa Yuen

PR Asia 2023

Panda Ads Whitepaper 2023

Partner Insights more

Three brands acing the ad equity game on retail media

Three brands acing the ad equity game on retail media

Digital Marketing Asia 2023

Awards more

Unveiling the Marketing Excellence Awards Indonesia 2023 shortlist

Unveiling the Marketing Excellence Awards Indonesia 2023 shortlist

27 September 2023
• Sha Nee

Unveiling the Marketing Excellence Awards Thailand 2023 shortlist

19 September 2023
• Sha Nee

SHISEIDO HK and FABCOM win big at DigiZ Awards HK 2023

18 September 2023
• Staff Writer

Unveiling the Marketing Excellence Awards Philippines 2023 shortlist

12 September 2023
• Sha Nee

MARKETING Awards

Upcoming events more

News more
- Mattel and Gamefam bring Barbie and her dreamhouse to Roblox
  - 04 October 2023
  - • Vanessa Yuen
- Abbott nabs ex-Philips marketing director as head of digital and customer engagement
  - 04 October 2023
  - • Camillia Dass
- Tinder picks Mean Girls star Jonathan Bennett to push education on online scams
  - 04 October 2023
  - • Reema Dudekula
- M.A.C Cosmetics names Danna Paola as new global ambassador
  - 02 October 2023
  - • Staff Writer
Analysis more
Study: 12% of SHEIN customers would prefer to buy from Forever 21 amidst partnership

03 October 2023

• Marcus Venu Das
What would a better future in the OTT space look like?

28 September 2023

• Camillia Dass

Are Gen X the forgotten generation when it comes to influencer marketing?

27 September 2023

• Camillia Dass

Why 45% of brands use AI in their marketing strategies

25 September 2023

• Marcus Venu Das

Agencies more
- IPG Mediabrands merges Kinesso, Matterkind and Reprise to form new unit
  - 22 September 2023
  - • Camillia Dass
- Ad networks slammed (yet again) for fossil fuel contracts despite sustainability pledges
  - 21 September 2023
  - • Camillia Dass
- McCann Worldgroup nabs Havas CEO as new global president
  - 23 August 2023
  - • Marcus Venu Das
- McCann Worldgroup's Valerie Madon expands remit to the APAC region
  - 22 August 2023
  - • Rezwana Manjur
Media more
- Google podcasts shuts while YouTube axes Premium Lite subscription plan
  - 29 September 2023
  - • Marcus Venu Das
- YouTube unveils new set of AI-powered tools for creators
  - 26 September 2023
  - • Reema Dudekula
- Study: Instagram Reels outperform TikTok videos in metrics rundown
  - 26 July 2023
  - • Marcus Venu Das
- TikTok launches new text based format
  - 26 July 2023
  - • Marcus Venu Das
Opinions more
- How to use rebranding as a tool for business transformation
  - 13 September 2023
  - • Reema Dudekula
- How Banyan Tree used strategic campaigns to keep its brand top of mind despite the pandemic
  - 21 August 2023
  - • Reema Dudekula
- Cracking the code: How social media research helps craft effective content strategy
  - 21 August 2023
  - • Contributor
- Harnessing ChatGPT's potential: revolutionising PR and crisis communications with AI
  - 08 August 2023
  - • Contributor

Brand Highlights more

DHL and Mercury Integrated emerge as MARKETING-INTERACTIVE's PR Awards champs

DHL and Mercury Integrated emerge as MARKETING-INTERACTIVE's PR Awards champs

27 April 2023
• Sha Nee

#AsiaeCommerceAwards 2022 spills: PRIZM Group SG on the next frontier

08 March 2023
• Staff Writer

Loyalty & Engagement Awards 2022 Highlights: Relive the moments at the Gala dinner

19 January 2023
• Staff Writer

#MobExAwards 2022 spills: The Hong Kong Jockey Club's secret sauce to mobile marketing

14 October 2022
• Staff Writer

#AsiaeCommerceAwards 2021 spills: How AIA digitally accelerated services to maintain vital relationships

21 September 2022
• Staff Writer

Marketing Masterclass Series

Tech more

Ant Group sets up in SG, partners IMDA to push sustainable digital consumption

Ant Group sets up in SG, partners IMDA to push sustainable digital consumption

29 September 2023
• Marcus Venu Das

Indonesian govt gives TikTok a week to spin TikTok shop into separate app

28 September 2023
• Reema Dudekula

Microsoft partners with universities to allow the use of generative AI in school

29 August 2023
• Chan Yiu Wai

Deliveroo HK teams up with Criteo to unveil new advertising platform for brands

29 August 2023
• Chan Yiu Wai

Lawsuit against YouTube for biased treatment of Black and Hispanic creators dismissed

18 August 2023
• Reema Dudekula

Tune in more

#ExplainIt: HK adland creatives on the recent 'Happy Hong Kong' campaign
- 09 May 2023
- Vanessa Yuen
#ExplainIt: HK marketers on how the industry can lure back top talent
- 28 April 2023
- Karen Wong
#ExplainIt: Ramadan campaign tricks to stand out from the sea of ads in Indonesia
- 05 April 2023
- Reema Dudekula
#ExplainIt: Malaysian agency leaders on the changes they want in motion this IWD
- 08 March 2023
- Reema Dudekula